Developing a Marketing Strategy

In this Leadercast Darren Lee with share on developing a marketing strategy. It’s important to consider everything we do as a church and organization. Because everything we do is constantly communicating to individuals inside and outside of our churches. We have to become intentional about developing a consistent message throughout all we do. We don’t need a massive marketing team or design firm to do so. There are practical steps we can take to add value to our communication plans despite the size of our budgets or churches.